Marc Benioff says Salesforce's investment in Anthropic was a plan B that could pay off in ‘tens of billions’
Marc Benioff said Salesforce backed Anthropic after it could not invest in OpenAI, a bet he thinks could be worth tens of billions.
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# Salesforce's Anthropic Bet: A Lucrative Plan B Salesforce CEO Marc Benioff revealed that the company's investment in AI startup Anthropic was a secondary strategy after failing to secure a stake in OpenAI, positioning the move as potentially worth tens of billions in returns. This strategic pivot underscores Salesforce's commitment to gaining exposure to generative AI development through an alternative major player in the competitive AI landscape.
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